There are a lot of options available when it comes to selecting an ecommerce platform for building an online store or revamping an old website with ecommerce functionality. And using Shopify is surely one of them. It is one of the leading ecommerce platforms that allows you to build an ecommerce site through which you can sell online, on social media and in person.
Although a lot has been said about Shopify and its features, we have explored how easy or hard it is to set up and maintain a Shopify online store, what all features and functions it provides to the users, and where it ranks when compared with other ecommerce platforms.
So without wasting anytime, let’s dive into the detailed Shopify review:
1. Shopify Themes
Shopify offers you more than 100 themes (both free and paid) that are responsive and can be customized as per your specific needs. You can also browse all free and paid templates by different categories such as clothing, electronics, food, toys, and much more.
One thing to note here is that Shopify themes are designed by a group of very skilled web designers so you can feel assured that the themes you get with shopify shall be way better than what its other competitors have to offer. In addition, you can also integrate a full-fledged blog into your online store with no coding whatsoever. While similar functionality is there in many other ecommerce platforms, Shopify makes it a one-click process that even a non-technical user can perform easily.
2. Shopify’s App Store
Shopify provides you with more than 1500 different applications (both free and paid) that enable you to improve the functionality of your online store. These apps can help you streamline a lot of your business processes such as inventory management, bookkeeping, newsletter management, product reviews, product suggestions, cart management and more.
So if your theme doesn’t have some specific features, you can anytime browse the Shopify’s App Store and see if there’s an add-on that can help. This makes Shopify a preferred platform for building a full-fledged ecommerce website as these apps are absent in many other ecommerce systems available. Key third-party applications that Shopify supports include Xero, Freshbooks, Zendesk and Aweber.
3. Mobile eCommerce
In today’s ecommerce market, having a mobile responsive website is no longer a luxury but a necessity. Shopify recognizes this trend and comes with free, in-built mobile ecommerce shopping cart features that enable you to manage and monitor your ecommerce site on your mobile phone. You can check your sales statistics, inventory status, customer data, and manage your online orders without the need of logging into your PC or laptop.
As for the customers, they can browse different products on your site and place an order directly from their smartphones. Mobile ecommerce feature is pre-installed in Shopify and you don’t need to manually add a plugin or do custom coding (as in the case of some other ecommerce platforms) to make your site look good on a hand-held device. We have checked this feature on all the major mobile operating systems, including iOS, Windows and Android, and it worked equally well on all of them.
4. Web Hosting & Backup Option
If you’re worrying to pay extra for buying a hosting plan, Shopify comes with a good news. The ecommerce platform offers you an unlimited amount of web space and bandwidth to host your site without charging any extra penny apart from your monthly/yearly plan. This means you don’t need to buy any third-party web hosting services to get your site up and running on the Internet.
In our research, we have also found out that Shopify is Level-1 PCI compliant and comes with a 256-bit SSL certificate that collectively mean your site and personal information is completely secured from any type of data threat. The platform also creates an automatic back-up of your data every day and thus helps you focus on other business activities. Shopify’s web hosting and backup features are so far the best among what other ecommerce platforms are offering at the moment.
5. Shopify Customer Support
Shopify impresses us with their award-winning customer support services. The platform offers you a true 24/7 anytime support through a dedicated team of experts, whom you can connect with via email, live chat and phone.
You can also browse their Help Center and Discussion Forums to get the answers of commonly asked questions, and access learning resources such as e-books, video series, webinars and much more. Shopify’s customer support is recognized and appreciated by some leading organizations worldwide.
6. Shopify Payments, Payment Gateways & Transaction Fees
With Shopify, you can process online transactions in 2 different ways – by using Shopify Payment or by using an external payment gateway. If you use Shopify Payment to process all your online sales, you will not need to pay any transaction fees.
But if you’re using another service provider (such as PayPal), you will be charged a transaction fee ranging from 0.5% to 2% depending on which plan you are subscribed to. Furthermore, you will have to pay payment processing fee in both the cases as it is something you can’t avoid, no matter which payment option you use. More details in the screenshot below:
7. Shopify Pricing
Shopify comes with three standard packages priced at $29, $79 and $299, and you can choose the plan that best suits your needs and budget. Though there’s no free plan available, you can avail a risk-free 14 days trial to see if Shopify fits your needs. You can also save either 10% or 20% if you choose to subscribe to their 1-year or 2-years plans, respectively. There are five Shopify plans to choose from:
- Shopify Lite – $9 per month
- Basic Shopify – $29 per month
- Shopify – $79 per month
- Advanced Shopify – $299 per month
- Shopify Plus – fees are negotiable
SHOPIFY REVIEW CONCLUSION:
Shopify Rating: 9.7/10 (based on overall review and customer feedback)
After reviewing different features of Shopify and their pros and cons, we can say that Shopify is possibly the best ecommerce platform for anyone who wants to create a full-fledged ecommerce site and who doesn’t want to go deeper into the technicalities. It’s competitively priced, easy to use, and its templates are strong. The only disadvantage of using Shopify is when you use a third-party payment gateway as it charges a transaction fee.
The best way to find out if Shopify is for you is to try it fully. You can avail a risk-free 14 days trial to see for yourself if Shopify fits your needs.
We hope that the above Shopify review will help you make an informed decision. If you have any further queries or if you like to share your Shopify experience with us, please feel free to leave your comments below.